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Measure up!
Multi-Channel Marketing is just what the doctor ordered. A way to significantly improve your response rates, leverage customer data and measure specific results. Heat up your sales by converting more direct mail prospects into qualified leads. Deliver the right message at the right time and they will become valued customers, too.
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Feel the difference
Integrate direct mail with personalized URLs (pURLs) to get a lift. A pURL is a unique landing page that is automatically generated for each name in your database. When combined with personalized messages based on demographics or other variable data and imagery, your customer will have a more relevant online experience. What you get is real-time HOT leads delievered directly to your sales force! |
Hear what you know, and DON'T know
Personalized URLs enable you to increase response rates by leveraging meaningful customer data. If you don’t have much customer information in your database now, a personalized URL enables you to collect it in real-time. Customers will either validate the information you do have, or provide you with the information you need. Then use this data in your next marketing campaign to better improve your marketing ROI. |
Time for a check-up?
To keep a business healthy, utilize personalized URLs on your direct mail to collect and track online customer data and immediately distribute leads for follow-up; then watch your sales grow. If you’re not using pURLs now, maybe it’s time for a check-up. To schedule a demo, contact Bob Moura |
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